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John Wilson Carmichael Palette 3

Soft Ecru
Soft Low-contrast, gentle chroma - mid-key values and low saturation, approachable and calm.
Ecru Unbleached linen - warm mid-neutral, slightly grayed, raw and natural.
John Wilson Carmichael Palette 3 - Soft Ecru

Color Composition

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Colors
#998768
16.50%
#E0E2D7
15.30%
#C8BFA5
14.30%
#836C49
12.90%
#B7A17C
12.70%
#999DA5
8.30%
#604C2E
6.80%
#AFB6BE
6.30%
#3F331F
3.60%
#C98F51
3.30%

Palette Analysis

Values in John Wilson Carmichael tilt decisively toward white, giving the palette its luminous character. Blues and teal-greys govern the palette, lending it an aquatic or atmospheric quality. The absence of saturated colour is itself an expressive choice: this is a palette of restraint and atmosphere. #3F331F delivers the chromatic peak at only 3.6% - a small shot of colour with outsized visual impact. The value range spans 58 units across the palette, providing the full gamut from deep shadow to near-white and ensuring clear tonal hierarchy. The mid-to-high key, cool bias, and moderate chroma point to outdoor observation - sky and diffused daylight as the dominant light source. In the context of John Wilson Carmichael's full range of palettes, group 3 represents one movement in an ongoing chromatic dialogue.

Example use cases

  • craft & artisan brands
  • specialty coffee
  • home goods
  • lifestyle retail
  • ceramics & pottery

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