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Gustaf Wilhelm Palm Master Palette

Veiled Tawny
Veiled Partially obscured light - mid-dark with a hazy, scrim-filtered quality.
Tawny Warm orange-brown - a traditional term for the color of tanned leather or lion fur.
Gustaf Wilhelm Palm Master Palette - Veiled Tawny

Color Composition

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Colors
#58432D
20.00%
#8AA0AE
13.30%
#7A5836
13.30%
#998260
10.00%
#D3BD94
10.00%
#383029
10.00%
#B7BCB6
10.00%
#96662E
6.70%
#6B6153
3.30%
#CC9F56
3.30%

Palette Analysis

Gustaf Wilhelm Palm occupies the comfortable middle of the value scale, avoiding both extremes to hold the eye in a sustained middle grey. Warm and cool are kept in productive tension, creating the kind of chromatic harmony that sustains the eye. Chroma hovers near zero; colour declares itself through subtle shifts in hue rather than outright saturation. The most saturated colour, #D3BD94, is reserved to 10.0% of the surface, where it acts as a focal punctuation. Value range is moderate at 49 units - enough contrast for legibility, not so much as to fragment the tonal unity. Taken together, these qualities constitute Gustaf Wilhelm Palm's chromatic voice - distinctive enough to be read across an entire body of work.

Example use cases

  • ceramics & pottery
  • boutique hospitality
  • menswear
  • heritage food brands
  • craft & artisan brands

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