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Alexander Rothaug Palette 5

Penumbral Ash
Penumbral Partial shadow - the transitional zone between light and full dark, soft-edged.
Ash Mid cool-gray - the neutral residue of fire, between white and charcoal.
Alexander Rothaug Palette 5 - Penumbral Ash

Color Composition

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Colors
#1A1814
19.80%
#302B1F
17.50%
#4D555A
12.00%
#353841
11.90%
#7A848B
8.30%
#584E36
7.90%
#4C6E64
7.70%
#726960
6.70%
#A89E88
5.10%
#DFDBD0
3.20%

Palette Analysis

Alexander Rothaug occupies the comfortable middle of the value scale, avoiding both extremes to hold the eye in a sustained middle grey. Alexander Rothaug tilts toward cool - blues and silver-greys carry the structural weight. The absence of saturated colour is itself an expressive choice: this is a palette of restraint and atmosphere. #584E36 delivers the chromatic peak at only 7.9% - a small shot of colour with outsized visual impact. 68 units of value range underpin the palette's structural clarity: the eye always knows where light falls. High luminosity and cool temperature suggest the plein-air condition: unfiltered daylight and open sky. Palette 5 sits within the larger chromatic argument that Alexander Rothaug's complete body of work advances.

Example use cases

  • theater design
  • jewelry brands
  • tobacco-adjacent retail
  • event branding
  • film & entertainment

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