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Alexander Rothaug Palette 1

Soft Ecru
Soft Low-contrast, gentle chroma - mid-key values and low saturation, approachable and calm.
Ecru Unbleached linen - warm mid-neutral, slightly grayed, raw and natural.
Alexander Rothaug Palette 1 - Soft Ecru

Color Composition

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Colors
#D3D2BE
24.10%
#9C9F93
17.30%
#818177
11.20%
#CAB294
10.10%
#606453
9.20%
#7E886C
9.10%
#BE906D
7.60%
#3A3C32
5.70%
#7F4231
3.80%
#BC3322
2.00%

Palette Analysis

Alexander Rothaug is high-key - luminous, open, and weighted toward light. Blues and teal-greys govern the palette, lending it an aquatic or atmospheric quality. The absence of saturated colour is itself an expressive choice: this is a palette of restraint and atmosphere. At 7.6%, #BE906D carries the palette's sharpest chromatic charge: an accent that earns its place precisely because it is withheld. 51 units of value spread create a palette that is varied but unified - contrast in the service of harmony. High luminosity and cool temperature suggest the plein-air condition: unfiltered daylight and open sky. Alexander Rothaug's palette 1 carries its own internal logic while remaining in conversation with the artist's broader colour intelligence.

Example use cases

  • exhibition design
  • foundation branding
  • estate management
  • art education
  • museums & galleries

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